Monthly Archives: June 2018

The Best Degree of Web Design Now

The degree between successful and bad website is often narrow. Within seconds, the visitor decides whether he wants to stay on the website or leaves immediately. A content-rich website can do just that, as well as one that offers only scant information. The reason is bad web design.

There are also some rules and principles on the internet that make good web design and therefore a positive image. A website does not have to look great graphically to convince the visitor. Even the presentation and some elementary controls are important to bind a visitor to their own website.

This article is intended to help you not only to make your website interesting to the visitor, but also to introduce you to important website controls. We’ll also show you what to look for when creating your website.


Markup is the backbone of a website. It is therefore the HTML code that ultimately brings the user the finished website in a design on the browser. Usually this should be flawless, but often mistakes are made in the markup. In this section we want to help you to turn them off or not to let them arise.


A valid page according to the validators of the W3Cs does not necessarily have to comply with the standards, and in particular be semantically structured. A semantic structure is the logical structure of an HTML document. This means that z. For example, headings explicitly as headings, as with the<H1>-Day, <H2>Tag, etc., and paragraphs are labeled as such. So there should be some structure in the markup.

This is particularly important for the accessibility of a website a crucial role, as screen readers, so programs with which blind or visually impaired read the site, the website better recognize and display the content correctly .In particular, this is also problematic in table designs, since screen readers try to “display” the website as a tabular listing.


  • Although often disregarded even by professionals, but still a common argument is the validity. This is the term used to describe compliance with standards, including HTML and CSS.The creators of these markup languages ​​are behind the W3C. Moreover, you can see on the page in the standards.
  • Adhering to the standards is important because you can achieve a reasonably consistent display in a variety of browsers, especially browsers such as Firefox but also Opera , Safari and Co., this is already very possible, but the problem child of Microsoft, the Internet -Explorer still has problems, even with correct mark-up .

How a document is to be checked, is specified by the author in the so-called “DOCTYPE”, this is probably the most common standard XHTML 1.0 Strict. The XHTML 1.0 Strict is, so to speak, the fixed syntactic of how to write the programming code.

Today layouts are no longer created in dusty tables, but with the CSS Box model. Firstly, the content is separated from the layout so that you can edit it clearly with little effort. Second, the required CSS file is loaded in the head. Surfing on the page is now faster because the CSS file is now read from the cache.

What You Can Find With the Coolsculpting Steps

The purpose of marketing is to influence decisions about purchases. Marketers usually set a goal to get into the list of brands that the audience intends to buy. But it is more correct to strive for the maximum increase in the number of buyers for whom their brand is No. 1 on the list. Just getting into the list of “suitable” brands is not enough, because products that are “almost bought”, do not bring money. For the proper Marketing for Coolsculpting this is a very important now.

Advertising and emotions

Marketing theorists came up with deeply committed to the brand of buyers. In reality, there is a completely different type: indifferent, not inclined to analyze, consumers are content with a minimum of information about the brand.

  • Purchases are more intuitive and spontaneous, and instead of reasoning the consumer is guided by feelings.
  • Therefore, firstly, you do not need to strive to comprehend your advertising message – instead you should try to attract attention and evoke an emotional response.

Secondly, the reach of the audience should be as high as possible, and the presence of advertising in the field of view of consumers should be made continuous.

Counted seconds

Everyone knows that marketing messages need to be conveyed to the consumer in seconds. After all, the surrounding space is oversaturated with information. But how much is it 1, 5 or 10 seconds? Information on the note for those who like extreme accuracy:

  • To handle advertising in popular magazines, a person spends 1.7 seconds
  • Advertising in industry publications, such as a medical journal, is 3.2 seconds
  • Poster – 1.5 seconds
  • Advertising in the letter – 2 seconds
  • Advertisement on the banner – 1 second

Pleasure and Suffering

Products and brands reward the consumer and bring pleasure, as they help to achieve goals. The price implies the need to part with money and is perceived as a painful experience, that is, suffering. The basic principle that determines whether a product will be purchased or not is very simple: if the difference between the expected pleasure and suffering is large enough, the consumer is inclined to make a purchase.

Products and brands reward the consumer and bring pleasure, as they help to achieve goals.

Hence, in the same advertisement, you can report on the value of the brand or product and simultaneously include a “hard” sales message (for example, “until such a period, the discount is so many percent”). The first message will enhance the expected pleasure, and the second will reduce suffering, which in total will increase the net worth for the buyer.

The power of a word

The researchers were wondering whether the flowery name of dishes will affect the perception of their taste, and, accordingly, and their value. Indeed, dishes with bright names were ordered not only more often, but also gave them higher grades for taste than with the same dishes presented under a non-original name.